The Shift

Alcatel-Lucent researchers, Allison Cerra and Christina James, spent more than a year getting to the heart of network operators’ 2.0 business challenges. Capturing their findings, The Shift: The Evolving Market, Players and Business Models in a 2.0 World is a compelling exploration of what makes today’s business models unstable — and how operators can respond by transforming their networks into high-value development platforms for applications and services.

The Shift paints an informed, research-based picture of the next-gen communications ecosystem and the more than $100 billion market opportunity it represents.

The Shift

$9.99